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11. |
| oleh Stephen W. Littlejohn, Karen A. Foss
Rp 935.000 Rp 841.500 THEORIES OF HUMAN COMMUNICATION is considered the seminal text in the field. Littlejohn and Foss present the range of communication theories currently available in the discipline, organizing them ... [selengkapnya]
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12. |
| oleh Robert M. Entman
Rp 308.000 Rp 277.200 This timely and engaging book challenges the conventional wisdom on media and scandal in the United States. The common view holds that media crave and actively pursue scandals whenever they sense ... [selengkapnya]
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13. |
| oleh Thomas H. (Thomas Harvey) Bivins
Rp 275.000 Rp 247.500 This text equips students with the essential skills for developing and writing public relations materials, covering all areas of public relations writing - including news releases, backgrounders, ... [selengkapnya]
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14. |
| oleh Baskin Otis W
Rp 291.500 Rp 262.350 [selengkapnya]
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15. |
| oleh Don W. Stacks PhD
Rp 605.000 Rp 544.500
This practical, comprehensive work is widely regarded as the standard course text and practitioner reference on public relations research. Don W. Stacks explains the key role of research in all ... [selengkapnya]
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16. |
| oleh Don Stacks, David Michaelson
Rp 399.300 Rp 359.370 Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up ... [selengkapnya]
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17. |
| oleh Paul Illman, Gene Gailey
Rp 423.500 Rp 381.150
THE MOST COMPLETE, UP-TO-DATE GUIDE TO RADIO COMMUNICATIONS FOR PILOTS Fully revised to cover the most current protocols, this practical resource provides everything you need to ... [selengkapnya]
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18. |
| oleh Charles U. Larson
Rp 272.800 Rp 245.520 PERSUASION: RECEPTION AND RESPONSIBILITY presents persuasion through the examination of various aspects of popular culture--politics, mass media, advertising, and the information superhighway--as ... [selengkapnya]
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19. |
| oleh Shannon A. Bowen, Thomas R. Martin, Brad Rawlins
Rp 330.000 Rp 297.000 This book provides an executive review of the field of public relations with a focus on what managers need to know in order to master the function quickly and effectively. Throughout the text, we ... [selengkapnya]
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20. |
| oleh Graeme Burton
Rp 451.000 Rp 405.900 This popular introductory book provides a clear introduction to the key ideas within media studies. The friendly writing style and everyday examples, which made the first edition a favourite with ... [selengkapnya]
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