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Never Mind the Sizzle...Where's the Sausage: Branding based on substance not spin
 


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Never Mind the Sizzle...Where's the Sausage: Branding based on substance not spin 
oleh: David Taylor
> Buku Impor » Business, Management & Self Improvement

Penerbit :    Wiley
Edisi :    Paperback
ISBN :    1841127698
ISBN-13 :    9781841127699
Tgl Penerbitan :    2007-02-11
Bahasa :    English
 
Halaman :    162
Ukuran :    0x0x0 mm
Tag :    buku impor
Sinopsis Buku:
Are you looking for a branding book that's a bitdifferent? You've found it. Never Mind the Sizzle... is an irreverent story packed full of practical tips, tricks and tools that reveal how to cut through the bull and buzzwords of branding, get deep insight into your customers, create a big brand idea, get your boss on board, win the consumer's heart and mind and stand out from the crowd. Join the blog at wheresthesausage.com !



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