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Public Relations For Dummies (For Dummies (Business & Personal Finance))
 


Maaf, stock buku kosong atau out-of-print.
Public Relations For Dummies (For Dummies (Business & Personal Finance)) 
oleh: Eric Yaverbaum, Ilise Benun
> Buku Impor » Business, Management & Self Improvement

Penerbit :    For Dummies
Edisi :    Paperback
ISBN :    0471772720
ISBN-13 :    9780471772729
Tgl Penerbitan :    2006-05-30
Bahasa :    English
 
Halaman :    384
Ukuran :    0x0x0 mm
Tag :    buku impor 1a
Sinopsis Buku:
Proven techniques that maximize media exposure for your business


A seasoned PR pro shows you how to get people talking

When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line.

Discover how to
* Map a winning PR strategy
* Grab attention with press releases, interviews, and events
* Cultivate good media relations
* Get print, TV, radio, and Internet coverage
* Manage a PR crisis



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