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Hasil Pencarian untuk "Hermawan Kartajaya, Yuswohady"
Displaying 1 to 4 (of 4 books)
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| | oleh Hermawan Kartajaya, Yuswohady *** Out of Print *** Buku ini berisi butir-butir pemikiran Hermawan Kartajaya yang terangkum dalam The 18 Guiding Principles of Marketing in Venus, sebuah model yang akan membawa merek dan perusahaan Anda menuai sukses di Venus. Prinsip-prinsip yang terkandung di dalam model ini merupakan esensi konsep-konsep pemasaran ... [selengkapnya]
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| 2. | 
| | oleh Hermawan Kartajaya, Yuswohady *** Out of Print *** Principle #1
Information Techology Carries More Emotional Messages
Principle #2
Most Customers in This Interactive Worl are Wo-Men
Principle #3
Most Competitive Advantages are from "Feel" Benefit
Principle #4
Customer Insight is the Best Tool to Find Out Customer's
Principle #5
Be ... [selengkapnya]
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| 3. | 
| | oleh Hermawan Kartajaya, Yuswohady *** Out of Print *** Principle #7
Your Brand Must Have Charisma
Principle #8
Empathy has a Significant Contribution in Service
Principle #9
Involve Your Customers in the Business Process
Principle #10
View the Market Customer Dynamically,Use Infinite Segmentation
Principle #11
Don't Forget to Target ... [selengkapnya]
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| 4. | 
| | oleh Hermawan Kartajaya, Yuswohady *** Out of Print *** Principle #13
Content is only Basic, Context is the Real Winning Formula
Principle #14
Product or Service Should be an Exprince
Principle #15
Pricing Must be Easy to Understand
Principle #16
Community is the Best Channel
Principle #17
Personal Conversation is the Most Effective ... [selengkapnya]
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Projo dan Brojo
Brojo melihat garis kematian, dan ia mendekat tanpa bisa menahan. Itu terjadi ketika bengkel tempat kerjanya digusur, dan dirinya menjadi penganggur. Wisuni, istrinya yang lugu, dikirim pulang ...
[selengkapnya]

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