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International Management
 








International Management 
oleh: Arvind V Phatak
> Buku Impor » Economy

List Price :   Rp 281.600
Your Price :    Rp 253.440 (10% OFF)
 
Penerbit :    Mcgraw Hill Higher Education
ISBN :    0071276084
ISBN-13 :    9780071276085
Tgl Penerbitan :    2009-00-00
Bahasa :    English
 
Halaman :    608
Ukuran :    200x252x22 mm
Berat :    921 gram
Tag :    buku impor 3-3
Sinopsis Buku:
"International Management: Managing in a Diverse and Dynamic Global Environment" is about the unique opportunities and concerns that confront international managers as they navigate their companies through the complex and ever changing global economic, political, legal, technological and cultural environments. It describes theories of international management in the context of current and emerging realities in the global marketplace. The framework follows the course structure beginning with the macro-environment, then moves to the firm level, and concludes with the individual manager in the international setting. This approach is embellished with modern chapters on collaborative strategies, managing technology and knowledge, and ethics and corporate social responsibility. Each chapter concludes with a mini-case, and a comprehensive case concludes each section.




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