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| 1151. | 
| | oleh Rajiv Lal, John A. Quelch, V.Kasturi Rangan
*** Out of Print ***
This is a Harvard casebook that is appropriate for the rigorous end of the spectrum in Marketing Management courses. The overall framework of this text is clean and easy to follow, focusing more on strategy in covering the marketing process and less on research and implementation. This makes the ... [selengkapnya]
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| 1152. | 
| | oleh Orville C. Walker, Harper W. Boyd, Jean-Claude Larreche
*** Out of Print ***
Marketing Strategy is a flexible, short, paper-back text which can be used on its own or packaged with a casebook (Cravens, Lamb, Crittenden Strategic Marketing Management Cases - 1999) or with a custom published case book. It covers the concepts and theories of creating and implementing a ... [selengkapnya]
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| 1153. | 
| | oleh Orville C. Walker, John Mullins, Jr. Harper W Boyd
*** Out of Print ***
"Marketing Strategy, 6/E" is a flexible, short, paper-back text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's ... [selengkapnya]
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| 1154. | 
| | oleh Gerard Cachon, Christian Terwiesch
*** Out of Print ***
[selengkapnya]
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| 1155. |
| | oleh Paul C. Cozby
*** Out of Print ***
[selengkapnya]
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| 1156. |
| | oleh Travis Blalock, Richard C. Jaeger
*** Out of Print ***
This preview guide presents the first 10 chapters of the our new title by Richard Jaeger: Microelectronic Circuit Design. This cutting edge new text develops a comprehensive understanding of the basic techniques of modern electronic circuit design, analog and digital, discrete and integrated. ... [selengkapnya]
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| 1157. | 
| | oleh Donald B Neamen
*** Out of Print ***
[selengkapnya]
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| 1158. | 
| | oleh E.John Larsen
*** Out of Print ***
[selengkapnya]
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| 1159. | 
| | oleh Gordon Walker
*** Out of Print ***
Modern Competitive Strategy, by Gordon Walker, provides a highly readable, broad synthesis of the theory and empirics of the strategy field and organizes this material pedagogically for a core strategy course. The approach is eclectic, reflecting the diversity of the discipline. The book draws on ... [selengkapnya]
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| 1160. | 
| | oleh Schmidt
*** Out of Print ***
This book is written primarily as a textbook, but with today's extensive military emphasis on unmanned flight drones and highly maneuverable vehicles, practicing aerospace engineers in the industry, as well as electrical engineers working in flight controls, will find this book a valuable ... [selengkapnya]
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